For indie artist and conservationist Goth Babe, I lead the design and creative direction across several merch collections, tour admats, and other branded assets. Bright colors, organic shapes and textures are used to reflect his music style and Griff’s adventurous spirit, commitment to environmental stewardshiip and passion for outdoor culture.
Collections were created in collaboration with Protect Our Winters, Consevration Lands and Chacos, organizations that help fight climate change. The goal of these collaborations was to craft an identity that aligned with Goth Babe’s values and music, creating merchandise and promotional material that feel both personal and purpose-driven.
Collections were created in collaboration with Protect Our Winters, Consevration Lands and Chacos, organizations that help fight climate change. The goal of these collaborations was to craft an identity that aligned with Goth Babe’s values and music, creating merchandise and promotional material that feel both personal and purpose-driven.
Admat Design
Merch Design
Art Direction
Social Graphics
Illustration
Merch Design
Art Direction
Social Graphics
Illustration
2021-2025
